Lift the lid and learn the secrets of the city's past when a giant shoebox arrives in Norwich later this month.
The Shoebox Experiences offers various tours and activities and tickets fund the vital community work of The Shoebox Enterprises.
It is a mission that has become even more important over the last year.
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After nearly losing its Castle Meadow premises in October 2023, the non-profit has been crowdfunding to secure its future.
The building is home to both the community hub and an underground medieval street, which is the setting of the popular ‘Hidden Street’ tour.
From Monday, October 28 until Sunday, November 3 there will be a giant red shoebox at the bottom of the spiral staircase next to Boots in the Castle Quarter.
Shoppers will be invited inside to uncover a secret side of Norwich and experience a snippet of The Shoebox Experiences.
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Tom Gaskin, CEO of The Shoebox Enterprises CIC, said: "The giant shoebox offers a unique chance for visitors to step into the hidden corners of our city’s past.
"It is a fun, interactive way to give people a taste of our tours and experiences."
The giant shoebox has been designed and created by local marketing agency Image Experiential.
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