It might not exactly have been Sunny Hunny - but the drizzle didn't throw a dampener on the town's first food and drink festival.
Mark Kacary and his wife Rosie have championed Norfolk produce since they opened the Norfolk Deli in Hunstanton in 2014.
On Sunday, they brought more than 30 producers to the resort's High Street for the inaugural West Norfolk Seasonal Food and Drink Festival.
"When you try to organise something like this, one of your biggest worries beyond the weather is whether the traders who come along are going to say it was worthwhile," he said," as he dished out samples of Norfolk cheeses.
"I'm glad to hear it sounds like they've been having a good day."
Graham Mills and Emma Brigham, distillers, bottle washers and farmers brought farm-crafted gins from the Walnut Tree Distillery at from Lyng, near Dereham.
"We've had a really good day," said Miss Brigham. "We do a number of markets across the county and when you include food and drink, it definitely draws people in.
"We get the chance to chat to customers and they get to try what we're making."
Sam Brown brought doggy treats cooked up by Mr Bark's Dog Bakery in Suffolk.
"There's been loads of people walking their dogs, so we've met lots of lovely dogs," she said.
Peter and Tahnee Beck from Midnight Owl Provisions brought teas, coffees and hot chocolates along from their base in Holt.
"We've been really busy despite the rain," said Mrs Beck, who added a similar market had brought in the crowds at Holt.
The event is set to become a regular fixture in Hunstanton, with three more planned this year.
Mr Kacary said the next would be held on Sunday, June 16, when the High Street will again be taken over by producers.
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