More GoGoDragons! stickers are due to be winging their way to shops this weekend.

Eastern Daily Press: George the GoGoDragon! collects his stickers and sticker book.Picture by SIMON FINLAY.George the GoGoDragon! collects his stickers and sticker book.Picture by SIMON FINLAY.

Our souvenir sticker album – which is sponsored by East of England Co-op and celebrating the GoGoDragons! trail brought to Norwich by children's charity Break and Wild in Art – has been a phenomenal success, with more than 250,000 sticker packs snapped up by dragon fans so far. The unprecedented demand has led to some sticker outlets running low on stock – but an emergency supply of 45,000 packs are currently being packed and due to start arriving in stores this weekend.

The emergency sticker supplies will be in different packaging to the original sticker packs but will still contain five stickers.

EDP and Evening News editor Nigel Pickover said: 'It has been our privilege to part of the great success story of the summer. The GoGoDragons! festival has provided much joy for hundreds of thousands of people. Our album and sticker collection has been a triumph, so much so that we have run out of sticker packs in some areas, so we are rushing some more sticker packs into shops to meet demand, and more supplies will also be in shops in September.'

Sticker packs cost £1 each and the EDP and Evening News are also publishing vouchers for free stickers in each day's papers. People can buy their last 20 stickers, for 20p each, from the EDP and Evening News office in Rouen Road, Norwich. This offer is subject to availability and people will need to show their books with 130 stickers stuck in the album.

The trail is in Norwich until September 5 – www.gogodragons.co.uk